URGENT svp pouvez vous m'aider à répondre à la question, je comprend pas Voici le texte : Richard McDonald designed a new building for the restaurant hoping to
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andreablot
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URGENT svp pouvez vous m'aider à répondre à la question, je comprend pas
Voici le texte : Richard McDonald designed a new building for the restaurant hoping to make it easy to spot from the road. Thought untrained as an architect, he came up with a desing that was simple, memorable, and archetypal. On two sides of the roof he put golden arches, lit by neon at night, that from a distance formed the letter M. The building effortlessly fused advertising with architecture and spawned one of the most famous corporate logos in the world.
The Speedee Service System, however, got off to a rocky start. Customers pulles up to the restaurant and honked their horns, wondering what had happened to the carhops, still expecting to be served. People were not yet accustomed to waiting in line and getting their own food. Within a few weeks, however, the new system gained acceptance, as word spread abouth the low prices and good hamburgers. The McDonalds now aimed for a much broader clientele. They employed only young men, convinced that female workers would attract teenage boys to the restaurant and drive away other customers. Families soon lined up to eat at McDonald's. Company historian John F. Love explained the lasting signifiance of McDonald's new self-service system : " Working-class families could finally afford to feed their kids restaurant food. "
3) Explain in your own words what the last two lines mean.
Voici le texte : Richard McDonald designed a new building for the restaurant hoping to make it easy to spot from the road. Thought untrained as an architect, he came up with a desing that was simple, memorable, and archetypal. On two sides of the roof he put golden arches, lit by neon at night, that from a distance formed the letter M. The building effortlessly fused advertising with architecture and spawned one of the most famous corporate logos in the world.
The Speedee Service System, however, got off to a rocky start. Customers pulles up to the restaurant and honked their horns, wondering what had happened to the carhops, still expecting to be served. People were not yet accustomed to waiting in line and getting their own food. Within a few weeks, however, the new system gained acceptance, as word spread abouth the low prices and good hamburgers. The McDonalds now aimed for a much broader clientele. They employed only young men, convinced that female workers would attract teenage boys to the restaurant and drive away other customers. Families soon lined up to eat at McDonald's. Company historian John F. Love explained the lasting signifiance of McDonald's new self-service system : " Working-class families could finally afford to feed their kids restaurant food. "
3) Explain in your own words what the last two lines mean.
1 Réponse
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1. Réponse paule79
Je ne suis pas une traductrice.
N'oublie pas de lire en fin de ce message mon petit paragraphe sur la question 3
Richard McDonald a conçu un nouveau bâtiment pour le restaurant tout en espérant qu'il soit bien situé depuis la rue. Bien qu'architecte sans grande expérience, il a eu l'idée d'un concept qui soit simple, mémorable et archétype.
Sur deux pans du toit il a mis les arches dorés, éclairés par des néons la nuit, qui vus d'une certaine distance, forme la lettre M. Le bâtiment diffuse une publicité se fondant dans l'architecture et a engendré l'un des plus célèbres logos les entreprises dans le monde.
Le système de services de "Speedee" (le clown de McDo!!!!!!) a pourtant pris un mauvais départ. Les client se sont arrêter au restaurant et ont claxonné, en se demandant ce qui s'était passé au concessionnaire de voitures, dans l'attente d'être serviis. On n'avait pas encore l'habitude d'attendre en faisant la queue et de prendre leur propre nourriture. En l'espace de quelques semaines cependant, le nouveau système était devenu monnaie courante, étant donné que la bonne nouvelle fut répandue sur le faible prix et les bons hamburgers.
Maintenant les McDonalds visent une clientèle beaucoup plus large. Ils n'ont employé que de jeunes hommes, convaincus que les travailleurs féminins attireraient les jeunes adolescents au restaurant et chasseraient les autres clients. Bientôt les familles font la queue pour manger chez McDonald. Un historien de l'entreprise John F. love a expliqué la signifiance durable du nouveau système en libre-service de McDonald: "Les familles de la classe ouvrière pouvaient enfin se permettre d'offrir (à manger) à leur enfant un restaurant (adapté aux enfants)."
3.explain "..the lasting signifiance of McDonald's new self-service system : " Working-class families could finally afford to feed their kids restaurant food. "
McDonald has been a new kind of restaurant which innovated the new self-service system. Thus McDos did not need to employ servers and thus saved money to enable low price for having good hamburgers. This is social revolution, first the lower social class could offerd to go to the restaurant. Second McDo is also made for kids not only with their meal for kids but also as a paradise for kids. Third this social economic approach to widen the customers and their kids should be clearly noticed by their detractors who are mainly from the middle (and upper) class.